Aydi secures $7.5 million seed funding to launch AI-driven agronomy platform Orth

Dubai-based agritech startup Aydi has recently raised $7.5 million in seed funding with the goal of launching and scaling Orth—an AI-powered agronomy assistant that’s set to change the game for farmers all over the world. The funding round was co-led by COTU Ventures, Daltex, and Nuwa Capital, with additional participation from Magrabi Agriculture and Foundation Ventures. This milestone marks a big step forward for Aydi as they aim to tackle some of the toughest challenges facing growers today—like rising input costs, climate unpredictability, and a lack of accessible agronomic expertise.

Founded in 2022, Aydi functions as a sort of Field Operating System for agriculture, supporting hundreds of businesses across more than 15 countries. The company’s headquarters are in Dubai, with offices also in Madrid and Cairo. Led by founder and CEO Hassan Fayed, their vision is to democratize access to expert farming knowledge. Fayed points out a critical global issue: “Experts say that by 2050, the world’s food demand will go up by around 70%. But, based on our internal estimates, about 90% of growers don’t have access to timely agronomic advice—there’s only one agronomist per 10,000 acres worldwide.” Orth aims to close that gap by harnessing advanced technologies.

What Orth does is pretty impressive—it combines satellite and weather data, predictive analytics from millions of data points, and conversational AI designed to deliver quick, personalized advice. This mix of data sources allows for very precise, plot-level insights, helping farmers spot problems early, optimize inputs, and boost crop quality and yields by over 20%. Plus, the platform is built to be user-friendly and accessible for both individual farmers and large-scale agricultural companies.

Investors are pretty optimistic about Orth’s potential to revolutionize farming practices. Amir Farha, who founded COTU Ventures, sees Orth as vital for helping farmers become more resilient against climate change and economic uncertainty. “We believe agriculture is on the cusp of a pretty handy AI shift,” Farha said. “Orth has the power to enable millions of growers to farm smarter, more profitably, and more sustainably.” Nitin Reen, a partner at Nuwa Capital, also emphasized how important digitizing agriculture is—especially since it’s been a largely analog industry. He pointed out that Orth “democratizes access to agronomy-specific information and advice that was, until now, mostly reserved for big farms, and this has the potential to truly transform the sector.”

Meanwhile, Ibrahim El Naggar, Daltex’s VP of Operations, highlighted how tough it is to get detailed insights at the field level. He praised Orth for helping farmers “capture, own, and interpret their data by using AI to improve on-the-ground operational decisions.” Essentially, Orth isn’t just another tool—it’s designed by growers, for growers, to be a comprehensive solution.

Orth was officially launched at the Fruit Attraction event in Madrid in late September 2025. The platform offers both free and paid subscription options—catering to individuals as well as larger enterprises. This launch marks the start of Aydi’s broader plan: turning Orth into a full AI Operating System for global agriculture, with the aim of supporting millions of farmers around the world.

The agricultural sector today faces historic challenges—climate change, rising costs, and shifting demands worldwide. Industry reports stress that boosting productivity sustainably is crucial to meet the expected 70% rise in food needs by 2050. The shortage of skilled agronomists only makes things worse, leaving many farmers without essential guidance. That’s where AI-driven platforms like Orth come in—they can help bridge that knowledge gap, optimize resources, and improve overall efficiency.

Aydi’s approach is in line with larger trends in agritech—where data analytics, remote sensing, and AI are converging to create smarter, more efficient farming solutions. By combining traditional agricultural science with state-of-the-art technology, Orth aims to give farmers access to actionable insights that were hard to reach at scale before.

Of course, as Aydi pushes into the competitive landscape of agritech, it will need to scale its offerings across different regions and farming systems. But with strong backing from leading venture investors and early signs of success—improving yields and operational flow—Orth has the potential to be a key driver in the digital transformation of agriculture.

In conclusion, the fact that Aydi managed to secure $7.5 million in seed funding to launch Orth really emphasizes the growing recognition of AI’s ability to empower farmers worldwide. By addressing critical issues like climate volatility, rising costs, and lack of expertise, Orth represents a big leap forward in making agronomic knowledge more accessible to everyone. As the global food demand continues to grow, innovations such as Orth will be crucial for building resilient, productive, and sustainable farming systems across the globe.

Source: Noah Wire Services