11:24 am - February 16, 2026
**United Arab Emirates**: JA Palm Tree Court, JA Beach Hotel, Palm Jebel Ali, and JA Lake View Hotel have signed 20-year agreements with X-NOOR to install rooftop solar PV systems generating 1.972 GWh annually and implement energy-saving measures, aiming to cut utility bills by 20% and reduce CO2 emissions by over 55,000 tonnes.
JA Palm Tree Court, JA Beach Hotel, Palm Jebel Ali, and JA Lake View Hotel have taken significant steps towards sustainability by entering into two strategic agreements with X-NOOR, a prominent developer in solar and energy efficiency projects. These agreements, spanning a 20-year period, aim to reduce the environmental impact of these luxury resorts through renewable energy generation and enhanced energy efficiency.
The initial agreement involves the deployment of rooftop solar photovoltaic (PV) systems across the hotel properties. This installation is expected to generate approximately 1.972 gigawatt-hours (GWh) of clean energy annually. Over the course of two decades, this initiative will reduce the carbon emissions of the resorts by an estimated 15,053 tonnes, contributing substantially to the hotels’ long-term environmental objectives.
Complementing the solar energy plan, the second agreement focuses on implementing fourteen distinct energy efficiency measures via a Shared-Savings Energy Performance Contract (ESPC). Executed over the next year, these measures target reductions in energy, water, and diesel fuel consumption. The projected outcome is a more than 20% reduction in the resorts’ utility bills combined with a cumulative saving of 40,314 metric tonnes of CO2 emissions.
Each of the JA hotels involved offers unique guest experiences while maintaining a strong commitment to sustainability, aligning closely with X-NOOR’s dedication to environmental stewardship. X-NOOR operates as a joint venture between X-ELIO and DUTCO and continues to support the regional decarbonisation efforts across industrial and commercial sectors by providing comprehensive renewable energy solutions.
The partnership between the JA hotel group and X-NOOR signals an innovative approach to managing energy consumption and environmental responsibility within the hospitality sector. This collaboration not only enhances the sustainable footprint of the participating hotels but also supports broader regional and global climate initiatives. X-NOOR maintains offices in Saudi Arabia, the United Arab Emirates, and engages actively across other Gulf Cooperation Council (GCC) countries.
Source: Noah Wire Services
- https://mid-east.info/x-noor-partners-with-ja-palm-tree-court-ja-beach-hotel-and-ja-lake-view-hotel-to-decarbonize-hotel-operations/ – This URL supports the claim about the partnership between JA hotels and X-NOOR to deploy rooftop solar PV systems and implement energy efficiency measures.
- https://dubaiforum.me/x-noor-collaborates-with-ja-hotels-on-decarbonization-initiatives/ – This article corroborates the initiative to reduce carbon emissions by 15,053 tonnes over two decades through the solar energy project.
- https://www.noahwire.com – This source provides the original context of the partnership between JA hotels and X-NOOR, focusing on sustainability and decarbonization efforts.
- https://mid-east.info/x-noor-partners-with-ja-palm-tree-court-ja-beach-hotel-and-ja-lake-view-hotel-to-decarbonize-hotel-operations/ – This URL also details the implementation of energy efficiency measures under a Shared-Savings agreement, aimed at reducing energy consumption.
- https://dubaiforum.me/x-noor-collaborates-with-ja-hotels-on-decarbonization-initiatives/ – This source highlights X-NOOR’s role in regional decarbonization efforts.
- https://carnews2day.com/?p=101075&lang=en – Although unrelated to the specific claims, this URL mentions X-NOOR in the context of partnerships, suggesting their active role in various sectors.
- https://news.google.com/rss/articles/CBMiogFBVV95cUxNeUdWbDdIbk84V1BKdTRpc3BEdHMzN3Q5MUVCZGlFckFHQk00WF9TNFpzcEdwOVdCb1B3bF82Zk1zWWJFdXFIeE9VUXczbUotRS1mb1VLeFJRem00bGFQUnFEMVNMU3RFcVpIVUZFazMxbUpRdndod3JMTTZ3TEtUT0liMXUwSjYyZlgwbzdIZ3NxNUF0S1JiQ2dMaWV6VWVIVVE?oc=5&hl=en-US&gl=US&ceid=US:en – Please view link – unable to able to access data
Noah Fact Check Pro
The draft above was created using the information available at the time the story first
emerged. We’ve since applied our fact-checking process to the final narrative, based on the criteria listed
below. The results are intended to help you assess the credibility of the piece and highlight any areas that may
warrant further investigation.
Freshness check
Score:
5
Notes:
No timestamps or recent indicators found in the provided text. Press release-like structure suggests freshness cannot be confirmed without external verification. However, the narrative lacks dated references to outdated roles or events, and no obvious recycled content is evident within the provided excerpt.
Quotes check
Score:
10
Notes:
No direct quotes requiring verification are present in the narrative, eliminating risks associated with misattribution or fabricated citations.
Source reliability
Score:
6
Notes:
The narrative originates from a Google News RSS link with an obscured structure, limiting direct source identification. While the collaboration between JA Hotels and X-NOOR appears plausible, the lack of verifiable publication credentials reduces confidence.
Plausability check
Score:
9
Notes:
Claims align with standard sustainability practices in hospitality, including solar PV deployment and energy performance contracts. Specific figures (e.g., 15,053 tonnes CO2 reduction) require access to X-NOOR’s project documentation for full verification but remain technically plausible.
Overall assessment
Verdict (FAIL, OPEN, PASS): OPEN
Confidence (LOW, MEDIUM, HIGH): MEDIUM
Summary:
The narrative reports a technically plausible sustainability partnership with specific environmental targets, but the lack of explicit timestamps and non-transparent sourcing requires further verification for freshness and reliability. No immediate red flags detected in content.
