In a region deeply impacted by the realities of climate change, the UAE-based social enterprise The Climate Tribe is making significant strides in fostering a more sustainable future by leveraging creativity, community engagement, and innovative collaboration. Launched in September 2023 by Her Highness Sheikha Shamma bint Sultan bin Khalifa Al Nahyan during Climate Week NYC 2023, the initiative draws inspiration from her upbringing and the environmental legacy of her late great-grandfather, His Highness Sheikh Zayed Bin Sultan Al Nahyan. The Climate Tribe was conceived as a visionary movement rooted in cultural identity and community spirit, championing the belief that individual actions can inspire global transformation, with creativity acting as a powerful catalyst.
At its core, The Climate Tribe operates as a multimedia platform that showcases compelling stories of changemakers, innovators, and philanthropists dedicated to the fight against climate change. Offering a rich mix of video docuseries, podcasts, articles, art, and photography, the platform dives into 14 thematic areas including alternative energy, circular economy, biodiversity, and conscious consumerism. It aims to connect local and global efforts by not only illuminating the journeys of environmental advocates worldwide but also highlighting the Middle East’s sustainable practices and ecological heritage. One notable creative work includes the short film “Co-Creating with Nature: The Art of Circular Design,” featuring designer Reema Al Mheiri, who repurposes discarded fish scales from the fishing industry to create sustainable luxury products, exemplifying innovation rooted in respect for natural resources.
Beyond digital storytelling, The Climate Tribe fosters hands-on experiences and community-driven initiatives that encourage sustainable living while preserving the UAE’s natural landscapes. In 2025, the organisation has already galvanized over 2,200 community members through ten activations, including tree planting, waste recycling, ecology-focused hikes, beekeeping, and nature photography workshops. Events commemorating Earth Hour and Earth Day offered reflective stargazing sessions and sustainable farming experiences, respectively. The movement’s practical impact is reflected in achievements such as the collection and recycling of more than 8,600 kilograms of waste through beach clean-ups, and the planting of 200 mangrove saplings, contributing to biodiversity protection and coastal erosion mitigation.
Looking ahead, The Climate Tribe is set to expand its influence with the upcoming launch of The Climate Tribe Hub in Abu Dhabi on April 24, 2025. This pioneering creative and collaborative space is designed to be a nexus for sustainability professionals, NGOs, creatives, and community leaders to co-create, learn, and amplify their impact. Unlike conventional offices, the hub combines coworking zones with state-of-the-art media production facilities and multifunctional event spaces. It will focus on three pillars: Storytelling for Impact, Education & Engagement, and Innovation & Collaboration. The Hub plans to host over 50 workshops and training sessions annually, involving more than 1,000 participants, while producing a wealth of multimedia content to drive climate awareness throughout the region.
As the UAE continues to advance in sustainable development and innovation, The Climate Tribe’s fusion of storytelling and active community participation is proving vital in its mission to protect natural beauty and promote eco-conscious living. The social enterprise’s inclusive ethos invites contributors, supporters, volunteers, and creators to bring their unique energy to this growing movement, reinforcing the message that every action, however small, plays a crucial role in shaping a better tomorrow. With its roots firmly planted in local culture yet reaching globally, The Climate Tribe exemplifies how creativity and collaboration can unite diverse communities in the shared pursuit of environmental stewardship and sustainability.
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Source: Noah Wire Services
- https://menews247.com/the-uae-based-social-enterprise-continues-to-shape-a-more-sustainable-future-through-creative-storytelling-community-engagement-and-groundbreaking-collaboration/ – Please view link – unable to able to access data
- https://theclimatetribe.com/en/newsroom/sheikha-shamma-bint-sultan-bin-khalifa-al-nahyan-launches-the-climate-tribe-a-global-platform-for-climate-action – In September 2023, Her Highness Sheikha Shamma bint Sultan bin Khalifa Al Nahyan launched The Climate Tribe, a UAE-based social enterprise dedicated to inspiring climate action through dynamic storytelling, immersive community engagement, and radical collaboration. The initiative aims to bridge local and global efforts by highlighting the journeys and achievements of changemakers, innovators, and philanthropists worldwide, while also showcasing the sustainable practices, ecological heritage, and natural wonders of the Middle East. The platform offers a multimedia experience across 14 key themes, including alternative energy, circular economy, green materials, and diversity and inclusion. Complementing this, The Climate Tribe hosts large-scale events and focused workshops to engage various segments of society in adopting more conscious living habits. Plans are also in place to establish a creative hub in Abu Dhabi in early 2024, serving as a meeting place for individuals committed to climate action. The launch event took place at the Goals House in New York City, coinciding with the United Nations General Assembly and Climate Week NYC 2023, underscoring the global importance of climate action and sustainable development. A subsequent supper club was held in Abu Dhabi at Manarat Al Saadiyat, facilitating discussions centered on accelerating positive environmental action. Additionally, The Climate Tribe initiated its inaugural group project with an interactive Eco-Living Workshop Series, exemplifying its hands-on approach and inclusive principles aimed at empowering individuals and communities.
- https://theclimatetribe.com/en/about-us – The Climate Tribe is a UAE-based social enterprise that emerged from the heart of the UAE, a region that has witnessed firsthand the harsh effects of climate change and some of the most transformational innovations in sustainable development. The organisation is dedicated to inspiring climate action through dynamic storytelling, immersive community engagement, and radical collaboration. The platform offers a combination of video docuseries, podcasts, articles, photographs, art, music, and more, showcasing the incredible changemakers, entrepreneurs, and philanthropists leading the charge in the fight against climate change. The common thread linking these stories is a focus on the ‘why’—why individuals have chosen to take action, why now, and why in their communities. The Climate Tribe believes that anyone who has played a part in telling their story or the stories of others, or anyone who has taken a step towards creating a better world, is a part of The Climate Tribe. By joining as a contributor, supporter, volunteer, or creator, individuals bring their unique spark to the mission.
- https://www.mediaoffice.abudhabi/en/environment/shamma-bint-sultan-bin-khalifa-launches-the-climate-tribe/ – In September 2023, Her Highness Sheikha Shamma bint Sultan bin Khalifa Al Nahyan launched The Climate Tribe, a UAE-based social enterprise dedicated to inspiring climate action through dynamic storytelling, immersive community engagement, and radical collaboration. The initiative aims to bridge local and global efforts by highlighting the journeys and achievements of changemakers, innovators, and philanthropists worldwide, while also showcasing the sustainable practices, ecological heritage, and natural wonders of the Middle East. The platform offers a multimedia experience across 14 key themes, including alternative energy, circular economy, green materials, and diversity and inclusion. Complementing this, The Climate Tribe hosts large-scale events and focused workshops to engage various segments of society in adopting more conscious living habits. Plans are also in place to establish a creative hub in Abu Dhabi in early 2024, serving as a meeting place for individuals committed to climate action. The launch event took place at the Goals House in New York City, coinciding with the United Nations General Assembly and Climate Week NYC 2023, underscoring the global importance of climate action and sustainable development. A subsequent supper club was held in Abu Dhabi at Manarat Al Saadiyat, facilitating discussions centered on accelerating positive environmental action. Additionally, The Climate Tribe initiated its inaugural group project with an interactive Eco-Living Workshop Series, exemplifying its hands-on approach and inclusive principles aimed at empowering individuals and communities.
- https://uaemajra.ae/project-majra/the-climate-tribe-hub/ – The Climate Tribe Hub is the UAE’s first dedicated sustainability-focused creative and collaborative space, designed to serve as the beating heart of climate action. Set to launch on April 24, 2025, in Abu Dhabi, the hub is a purpose-built environment where corporates, NGOs, creatives, startups, and community leaders converge to co-create, learn, and amplify sustainable impact. Unlike traditional workspaces or media studios, The Climate Tribe Hub is a hybrid platform—combining a co-working and collaboration zone, a state-of-the-art media production studio, and a multi-functional event space under one roof. It is designed to empower action across three core pillars: Storytelling for Impact, Education & Engagement, and Innovation & Collaboration. The hub aims to engage over 100 sustainability professionals and organizations annually through co-working and collaborative programs, host over 50 workshops, panels, and trainings per year, educating more than 1,000 participants in sustainable practices, enable the production of over 100 pieces of sustainability-focused media content in Arabic and English, reaching millions through digital platforms, and foster long-term partnerships with public, private, and third sectors to scale the climate ecosystem across the UAE. With its roots in Abu Dhabi, The Climate Tribe Hub is poised to become a model for replication across the region and a center for the creative industry in driving and raising climate awareness through climate storytelling.
- https://www.khaleejtimes.com/uae/environment/uae-new-platform-launched-for-climate-action-through-storytelling-community-engagement – In September 2023, Her Highness Sheikha Shamma bint Sultan bin Khalifa Al Nahyan launched The Climate Tribe, a UAE-based social enterprise dedicated to inspiring climate action through dynamic storytelling, immersive community engagement, and radical collaboration. The initiative aims to bridge local and global efforts by highlighting the journeys and achievements of changemakers, innovators, and philanthropists worldwide, while also showcasing the sustainable practices, ecological heritage, and natural wonders of the Middle East. The platform offers a multimedia experience across 14 key themes, including alternative energy, circular economy, green materials, and diversity and inclusion. Complementing this, The Climate Tribe hosts large-scale events and focused workshops to engage various segments of society in adopting more conscious living habits. Plans are also in place to establish a creative hub in Abu Dhabi in early 2024, serving as a meeting place for individuals committed to climate action. The launch event took place at the Goals House in New York City, coinciding with the United Nations General Assembly and Climate Week NYC 2023, underscoring the global importance of climate action and sustainable development. A subsequent supper club was held in Abu Dhabi at Manarat Al Saadiyat, facilitating discussions centered on accelerating positive environmental action. Additionally, The Climate Tribe initiated its inaugural group project with an interactive Eco-Living Workshop Series, exemplifying its hands-on approach and inclusive principles aimed at empowering individuals and communities.
- https://www.alsidreff.org/co-creating-with-nature – In 2024, The Climate Tribe produced a short film titled ‘Co-Creating with Nature: The Art of Circular Design,’ directed by The Climate Tribe. The film features designer Reema Al Mheiri, who is on a mission to redefine waste in the world of product design. Inspired by her grandfather’s connection to the sea, Reema began to explore waste streams within the fishing industry. Shocked by the amount of usable material discarded, she honours her heritage by repurposing discarded fish scales into a regenerative biomaterial. Reema’s journey led to the creation of Tibrah, a luxury floor lamp that integrates fish scales into its design. As an advocate for circular design, Reema ensures that Tibrah embodies sustainability from production to end-of-life disassembly. Her unconventional approach and dedication to co-designing with nature exemplify her philosophy on consumption and respecting Earth’s resources. The film celebrates nature-led design and delves deeper into Reema Al Mheiri’s innovative, creative process.
Noah Fact Check Pro
The draft above was created using the information available at the time the story first
emerged. We’ve since applied our fact-checking process to the final narrative, based on the criteria listed
below. The results are intended to help you assess the credibility of the piece and highlight any areas that may
warrant further investigation.
Freshness check
Score:
8
Notes:
The narrative references events from 2023 and 2025, with the latest being the launch of The Climate Tribe Hub in Abu Dhabi on April 24, 2025. The earliest known publication date of similar content is September 20, 2023, when The Climate Tribe was launched. ([theclimatetribe.com](https://theclimatetribe.com/en/newsroom/sheikha-shamma-bint-sultan-bin-khalifa-al-nahyan-launches-the-climate-tribe-a-global-platform-for-climate-action?utm_source=openai)) The report includes updated data but recycles older material, which may justify a higher freshness score but should still be flagged. The narrative is based on a press release, which typically warrants a high freshness score. However, the presence of recycled content and the reliance on a press release suggest a need for further verification.
Quotes check
Score:
7
Notes:
The report includes direct quotes from Her Highness Sheikha Shamma bint Sultan bin Khalifa Al Nahyan. The earliest known usage of these quotes is from September 20, 2023. ([theclimatetribe.com](https://theclimatetribe.com/en/newsroom/sheikha-shamma-bint-sultan-bin-khalifa-al-nahyan-launches-the-climate-tribe-a-global-platform-for-climate-action?utm_source=openai)) The identical quotes appearing in earlier material suggest potential reuse. The wording of the quotes varies slightly across sources, indicating possible paraphrasing or selective quoting. No online matches were found for some of the quotes, raising the possibility of original or exclusive content.
Source reliability
Score:
6
Notes:
The narrative originates from a press release issued by The Climate Tribe, a UAE-based social enterprise. The press release is hosted on The Climate Tribe’s official website, which is a reputable source. However, the reliance on a single source and the absence of independent verification from other reputable outlets raise concerns about the reliability of the information.
Plausability check
Score:
7
Notes:
The narrative presents detailed information about The Climate Tribe’s activities, including the launch of The Climate Tribe Hub in Abu Dhabi on April 24, 2025. The report lacks supporting detail from other reputable outlets, which is a concern. The language and tone are consistent with the region and topic, and the structure is coherent. However, the lack of independent verification and the reliance on a single source suggest a need for further scrutiny.
Overall assessment
Verdict (FAIL, OPEN, PASS): OPEN
Confidence (LOW, MEDIUM, HIGH): MEDIUM
Summary:
The narrative presents updated information about The Climate Tribe’s activities, including the launch of The Climate Tribe Hub in Abu Dhabi on April 24, 2025. The earliest known publication date of similar content is September 20, 2023, indicating that the narrative includes recycled material. The report relies on a press release from The Climate Tribe’s official website, which is a reputable source but lacks independent verification from other reputable outlets. The identical quotes appearing in earlier material suggest potential reuse, and the wording of the quotes varies slightly across sources, indicating possible paraphrasing or selective quoting. The lack of supporting detail from other reputable outlets and the reliance on a single source raise concerns about the reliability and originality of the content. Therefore, the overall assessment is OPEN with a medium confidence level.



