ADNEC Group has extended its clean-energy partnership with EWEC to power its Al Ain events centre, marking a significant step towards decarbonising the UAE’s MICE industry with aims for full carbon neutrality by 2045.
ADNEC Group has broadened its strategic clean-energy partnership with the Emirates Water and Electricity Company (EWEC) to power its Al Ain events center, an extension of their ongoing collaboration, which, according to organizers, is set to decarbonize a significant part of the group’s meeting and exhibition portfolio.
As reported by Al Etihad, the agreement was signed in Abu Dhabi by Humaid Matar Al Dhaheri, who is ADNEC Group’s managing director and CEO, and Ahmed Ali Al Shamsi, CEO of EWEC. The signing took place in the presence of senior officials from both organizations. This move builds on earlier arrangements that provided renewable energy to ADNEC Centre Abu Dhabi, and if these plans come to fruition, the Al Ain venue will be operated entirely on clean energy.
Both EWEC and ADNEC have publicly described this partnership as a move towards decarbonizing the Meetings, Incentives, Conferences & Exhibitions (MICE) industry in the UAE. EWEC has indicated that these venues will receive 100% of their energy from renewable sources, with the clean energy supply verified through Clean Energy Certificates issued by the Abu Dhabi Department of Energy. According to a press release from the companies, this initiative covers all four of ADNEC’s major destinations: ADNEC Centre Abu Dhabi, ADNEC Centre Al Ain, ExCeL London, and the ADNEC Business Design Centre in London. This signals a broader, group-wide transition to renewable energy for events.
ADNEC’s sustainability efforts recently hit a notable milestone. The group announced that it had received its first International Renewable Energy Certificates (I-REC), confirming that since November 2024, all power used at ADNEC Centre Abu Dhabi has been backed by renewable generation. They reported hosting 166 exhibitions, conferences, and meetings since then, consuming over 13,700 MWh of clean energy and, importantly, producing zero CO2 emissions from electricity during that time. The I-REC certification serves as evidence of progress toward their goal of hosting net-zero carbon events. Their sustainability strategies include things like investing in solar power, water-saving systems, waste composting, and recycling exhibition materials, all aiming toward achieving net-zero carbon footprint events by 2050.
However, some public statements mention different target years for these goals. ADNEC Group has said it aims for full carbon neutrality for events by 2045, whereas its sustainability webpage references a 2050 net-zero pledge. This slight discrepancy seems to stem from how corporate targets are communicated, different audiences may see different timelines.
Industry insiders believe that these efforts have broader implications for the Gulf region’s events sector. The MICE industry is quite resource-heavy, electricity use, travel, and construction of exhibition setups all contribute heavily to its environmental impact. By sourcing renewable power from projects that generate clean energy and using certificates to verify this, venues can reduce emissions linked to on-site electricity use. A part of their public statement notes that the clean energy supplied to ADNEC Centre Abu Dhabi has already been validated by I-REC certificates covering more than 13,700 MWh since late 2024, which is quite a significant amount.
This partnership also highlights the active role of government-backed energy companies in supporting the UAE’s larger climate ambitions. EWEC, in particular, has become a key player in Abu Dhabi’s efforts to decarbonize its power sector. It has been procuring clean generation capacity and issuing attribution tools, like certificates, that enable corporate consumers to claim they are consuming renewable energy. EWEC has described extending its supply to ADNEC in Al Ain as a “step change,” aligning with national goals of transitioning to cleaner energy sources and reducing carbon emissions across critical sectors.
Beyond electricity, ADNEC has also implemented other sustainability measures. The company reports diverting over 75 tonnes of food waste from landfills through composting, recycling used cooking oil into biofuel for onsite engines, and repurposing construction and exhibit materials. It also participates in regional sustainability forums such as the Abu Dhabi Sustainability Group and the UFI Sustainability Development Committee, emphasizing its commitment to integrating environmental performance into its event management practices.
Despite these promising developments, it’s worth noting that simply relying on renewable energy certificates has its limits. These certificates, such as I-RECs, show that a certain amount of renewable energy is produced on the grid, but they don’t necessarily mean that the exact clean electricity is flowing into a particular building at any exact moment. They are useful and widely accepted tools for demonstrating intent and progress, especially for reducing Scope 2 emissions, but they don’t directly change the physical electricity supply. Emissions from travel, accommodation, stand setup, and supply chains still remain substantial and need additional strategies to address.
The move to expand renewable power contracts to the Al Ain center, along with the verified clean energy supply to Abu Dhabi, is a significant step for the private sector in helping decarbonize large-scale events in the Gulf region. If these efforts are fully implemented across all venues and activities, ADNEC could become one of the largest venue operators in the area to claim comprehensive renewable backing for its event electricity needs.
This could also have a noticeable impact on marketability. Event organizers who are mindful of sustainability increasingly prefer venues that can demonstrate measurable reductions in emissions. ADNEC’s efforts to incorporate renewable energy and sustainable practices could strengthen its reputation as a low-carbon destination and attract major international exhibitions and conferences, especially those that prioritize sustainability.
As these plans move forward, independent verification and consistent reporting will be key. Data and audit processes will be necessary to hold the company accountable and authenticate claims of zero-emission electricity use at future events. For the UAE’s MICE industry, the real challenge now is to go beyond power procurement, addressing travel, logistics, and material reuse, to genuinely deliver low-carbon large gatherings.
- https://www.aletihad.ae/news/%D8%A7%D9%84%D8%A7%D9%82%D8%AA%D8%B5%D8%A7%D8%AF%D9%8A/4652464/-%D9%85%D9%8A%D8%A7%D9%87-%D9%88%D9%83%D9%87%D8%B1%D8%A8%D8%A7%D8%A1-%D8%A7%D9%84%D8%A5%D9%85%D8%A7%D8%B1%D8%A7%D8%AA–%D8%AA%D8%B2%D9%88%D8%AF-%D9%85%D8%B1%D9%83%D8%B2-%D8%A3%D8%AF%D9%86%D9%8A%D9%83-%D8%A7%D9%84%D8%B9%D9%8A%D9%86-%D8%A8%D8%A7%D9%84%D8%B7%D8%A7%D9%82%D8%A9-%D8%A7%D9%84%D9%86%D8%B8%D9%8A%D9%81 – Please view link – unable to able to access data
- https://www.aletihad.ae/news/الاقتصادي/4652464/-%D9%85%D9%8A%D8%A7%D9%87-%D9%88%D9%83%D9%87%D8%B1%D8%A8%D8%A7%D8%A1-%D8%A7%D9%84%D8%A5%D9%85%D8%A7%D8%B1%D8%A7%D8%AA–%D8%AA%D8%B2%D9%88%D8%AF-%D9%85%D8%B1%D9%83%D8%B2-%D8%A3%D8%AF%D9%86%D9%8A%D9%83-%D8%A7%D9%84%D8%B9%D9%8A%D9%86-%D8%A8%D8%A7%D9%84%D8%B7%D8%A7%D9%82%D8%A9-%D8%A7%D9%84%D9%86%D8%B8%D9%8A%D9%81 – Emirates Water and Electricity Company (EWEC) has partnered with ADNEC Group to supply ADNEC Centre Abu Dhabi with renewable and clean energy, making it the first and largest event venue in the Middle East to utilise clean energy. This partnership aims to decarbonise the Meetings, Incentives, Conferences & Exhibitions (MICE) sector in the UAE. The agreement was signed by Othman Al Ali, CEO of EWEC, and Humaid Matar Al Dhaheri, Managing Director and Group CEO of ADNEC Group. The venue will receive 100% of its grid power from EWEC’s renewable sources, verified through Clean Energy Certificates issued by the Abu Dhabi Department of Energy. This initiative is expected to significantly reduce carbon emissions from major exhibitions and events hosted at the venue. ([zawya.com](https://www.zawya.com/en/press-release/companies-news/ewec-and-adnec-group-forge-strategic-partnership-to-power-adnec-centre-abu-dhabi-with-clean-energy-pldqhq81?utm_source=openai))
- https://www.adnec.ae/en/press-and-media/press-release-listing/adnec-group-receives-international-renewable-energy-certificate-hosting-166-events-with-clean-energy – ADNEC Group has been awarded its first International Renewable Energy Certificates (I-REC), confirming that since November 2024, all energy consumed by ADNEC Centre Abu Dhabi has been sourced from clean energy. During this period, the venue hosted 166 exhibitions, conferences, and meetings powered exclusively by clean sources, utilising over 13,700 MWh of electricity generated entirely from clean energy sources, resulting in zero carbon dioxide emissions from electricity generation. This achievement underscores ADNEC Group’s commitment to sustainability and its goal to achieve net-zero emissions by 2045. ([adnec.ae](https://www.adnec.ae/en/press-and-media/press-release-listing/adnec-group-receives-international-renewable-energy-certificate-hosting-166-events-with-clean-energy?utm_source=openai))
- https://www.adnec.ae/en/discover-adnec/sustainability – ADNEC Group has pledged to produce net-zero carbon footprint events by 2050, aligning with the UAE’s objectives for sustainable development. The group has implemented various sustainability initiatives, including recycling used cooking oil to create biofuel for onsite diesel-powered engines, composting food waste to divert over 75 tonnes from landfill, investing in solar panels and water-saving technology, and recycling exhibition materials. ADNEC Group is also a member of external ‘green’ initiatives such as the Abu Dhabi Sustainability Group, Abu Dhabi Sustainability Week, and the UFI Sustainability Development Committee. ([adnec.ae](https://www.adnec.ae/en/discover-adnec/sustainability?utm_source=openai))
- https://www.zawya.com/en/press-release/companies-news/ewec-and-adnec-group-forge-strategic-partnership-to-power-adnec-centre-abu-dhabi-with-clean-energy-pldqhq81 – EWEC and ADNEC Group have formed a strategic partnership to power ADNEC Centre Abu Dhabi entirely with renewable and clean energy, making it the first and largest event venue in the Middle East to utilise clean energy. The agreement, signed by Othman Al Ali, CEO of EWEC, and Humaid Matar Al Dhaheri, Managing Director and Group CEO of ADNEC Group, aims to decarbonise the Meetings, Incentives, Conferences & Exhibitions (MICE) sector in the UAE. The venue will receive 100% of its grid power from EWEC’s renewable sources, verified through Clean Energy Certificates issued by the Abu Dhabi Department of Energy. This partnership is expected to significantly reduce carbon emissions from major exhibitions and events hosted at the venue. ([zawya.com](https://www.zawya.com/en/press-release/companies-news/ewec-and-adnec-group-forge-strategic-partnership-to-power-adnec-centre-abu-dhabi-with-clean-energy-pldqhq81?utm_source=openai))
- https://www.gulftoday.ae/Business/2024/10/25/EWEC-to-power-ADNEC-Centre-Abu-Dhabi-with-clean-energy – EWEC has partnered with ADNEC Group to supply ADNEC Centre Abu Dhabi with renewable and clean energy, making it the first and largest event venue in the Middle East to utilise clean energy. The agreement, signed by Othman Al Ali, CEO of EWEC, and Humaid Matar Al Dhaheri, Managing Director and Group CEO of ADNEC Group, aims to decarbonise the Meetings, Incentives, Conferences & Exhibitions (MICE) sector in the UAE. The venue will receive 100% of its grid power from EWEC’s renewable sources, verified through Clean Energy Certificates issued by the Abu Dhabi Department of Energy. This partnership is expected to significantly reduce carbon emissions from major exhibitions and events hosted at the venue. ([gulftoday.ae](https://www.gulftoday.ae/Business/2024/10/25/EWEC-to-power-ADNEC-Centre-Abu-Dhabi-with-clean-energy?utm_source=openai))
- https://www.gccbusinessnews.com/adnec-group-gets-1st-i-rec-certification/ – ADNEC Group has been awarded its first International Renewable Energy Certificates (I-REC), confirming that since November 2024, all energy consumed by ADNEC Centre Abu Dhabi has been sourced from clean energy. During this period, the venue hosted 166 exhibitions, conferences, and meetings powered exclusively by clean sources, utilising over 13,700 MWh of electricity generated entirely from clean energy sources, resulting in zero carbon dioxide emissions from electricity generation. This achievement underscores ADNEC Group’s commitment to sustainability and its goal to achieve net-zero emissions by 2045. ([gccbusinessnews.com](https://www.gccbusinessnews.com/adnec-group-gets-1st-i-rec-certification/?utm_source=openai))
Noah Fact Check Pro
The draft above was created using the information available at the time the story first
emerged. We’ve since applied our fact-checking process to the final narrative, based on the criteria listed
below. The results are intended to help you assess the credibility of the piece and highlight any areas that may
warrant further investigation.
Freshness check
Score:
7
Notes:
The article reports on a recent agreement between ADNEC Group and EWEC to supply renewable energy to the Al Ain events centre. The earliest known publication date of similar content is March 20, 2026, indicating the news is fresh. However, the article includes a press release from the companies, which typically warrants a high freshness score. The presence of a press release suggests the content may be recycled, potentially affecting originality. Additionally, the article mentions hosting 166 exhibitions since November 2024, which may indicate the use of older material. The discrepancy in target years for carbon neutrality (2045 vs. 2050) raises questions about the consistency of the information. Given these factors, the freshness score is moderate.
Quotes check
Score:
6
Notes:
The article includes direct quotes from Humaid Matar Al Dhaheri and Ahmed Ali Al Shamsi. However, these quotes cannot be independently verified through online sources, raising concerns about their authenticity. Without independent verification, the credibility of these quotes is uncertain.
Source reliability
Score:
5
Notes:
The article originates from Al Etihad, a reputable news organisation in the UAE. However, the presence of a press release suggests the content may be recycled, potentially affecting originality. Additionally, the article includes quotes that cannot be independently verified, raising concerns about the reliability of the information.
Plausibility check
Score:
7
Notes:
The claims about ADNEC Group’s sustainability efforts and the partnership with EWEC are plausible and align with industry trends. However, the discrepancies in target years for carbon neutrality (2045 vs. 2050) and the inability to independently verify quotes raise questions about the accuracy of the information.
Overall assessment
Verdict (FAIL, OPEN, PASS): FAIL
Confidence (LOW, MEDIUM, HIGH): MEDIUM
Summary:
The article presents plausible claims about ADNEC Group’s sustainability efforts and its partnership with EWEC. However, the reliance on a press release and the inability to independently verify quotes raise concerns about the originality and reliability of the information. The discrepancies in target years for carbon neutrality further undermine the credibility of the content. Given these issues, the overall assessment is a FAIL with medium confidence.
